Social Media Marketing Services
Social media marketing is so much more than posting. It’s the frontline of your brand — and one of the fastest ways to turn awareness into measurable results. At Big Human, we blend high-quality branded content with growth-focused social media marketing strategies that meet your audience where they already are. Whether it’s Instagram storytelling, LinkedIn thought leadership, or TikTok experimentation, we help you build a social media presence that captures attention and drives performance.
Somatic Living
Carving a digital pathway to embodiment
Our Role as a Social Media Marketing Agency
At Big Human, we serve as your strategic partner, translating social media marketing into measurable growth for your business. We tailor every marketing effort — from content creation to paid social campaigns — to maximize reach, engagement, and growth.
We guide both startups and enterprise teams, identifying the social media channels that’ll deliver the greatest impact. Our team supports every stage of social media marketing, including planning, social listening, community management, and paid advertising. We can integrate seamlessly with your in-house marketing team or offer full-service support, ensuring your campaigns are consistent, high-quality, and impactful.
Why Work with Big Human
We work with each client to determine the approach that best fits their brand. For some, that means full-service social media management and content creation; for others, it’s comprehensive strategy, concepts, and coaching so in-house marketing teams can confidently manage social media accounts and create compelling content.
Our marketing experts combine insights from audience demographics, platform algorithms, and real-time performance metrics to guide decisions and continuously optimize campaigns. With Big Human, you gain a social media marketing company that leverages your online presence to build brand awareness, generate leads, and drive conversions.
Social Media Marketing That Drives Results
We craft custom social media marketing strategies that blend high-quality content, paid social, influencer marketing, and community management. Never following a cookie-cutter approach, our team chooses the right mix of tactics for your brand, so every social media effort directly serves your business goals.
Our strategies go beyond maintaining a content calendar. We design every social media post and campaign for maximum impact, using key metrics and real-time data to test, refine, and optimize. Whether we produce social media content in-house, coach your marketing team, or manage end-to-end campaigns, we make sure your social media accounts not only look great but also strengthen your brand.
We focus on what matters most:
Content Creation: Eye-catching social media posts, designs, and videos that resonate with your target audience.
Paid Social & Social Media Advertising: Ad campaigns that reach the right audience at the right time and fuel growth.
Influencer Marketing: Amplifying your brand through trusted voices in your industry and community.
Community Management & Social Listening: Engaging your followers and enhancing your marketing efforts in real time.
Data & Analysis: Measuring performance across every platform to understand what’s working, what’s not, and where to scale.
Optimization: Continuously testing, learning, and refining to maximize your ROI.
With Big Human, social media marketing becomes a tool for meaningful growth, not just visibility.
Social Media Marketing Case Study
Somatic Living wanted to grow its online community without losing the warmth and authenticity of its in-person yoga classes. Big Human created a tailored social media strategy designed to bring new students into the studio and onto their digital platform.
From educational carousels to short-form videos, we produced high-quality content and built templates, shot lists, and scripts that made future creation easy. We also coached Somatic Living’s founders so they felt confident filming content for their audience. The outcome was an audience-first social presence that set the foundation for sustainable campaigns and continued growth.
What Our Clients Are Saying
“Working with Big Human is always a pleasure — they are responsive, creative, and make the process smooth from start to finish. The kids’ website they built for us is fun, polished, and a great representation of our brand and mission.”
- Milo Davidson - Digital Product Manager, Educational Media and Technology, Carnegie Hall
“Big Human has delivered exceptional work in terms of content, design, and development. Their multi-channel strategy has helped to connect all of Rockefeller Center's offerings under one seamless digital identity, resulting in a website supported by smart, engaging content.”
- Cristina Tsanas - Marketing Director, Tishman Speyer
Content Marketing Services
A digital product cannot live without content. Focusing on your expertise, we’ll capture your voice and keep your message consistent across channels to support your marketing efforts.
SEO Content Strategy
As a top SEO content strategy agency, we’re aware SEO isn’t one-size-fits-all. Taking the same care with your content as we do ours, we dive deep into who you are to create a personalized strategy that maximizes output and impact.
Strategy & Planning: We build custom social media marketing strategies tailored to your business goals, target audience, and social media channels, ensuring every touchpoint drives measurable results.
Content Creation: Our team produces high-quality social media posts, including carousels and videos, that engage your audience, reinforce your brand, and support lead generation across all of your social media platforms.
Paid Social & Advertising: We design targeted social media advertising and paid social campaigns that reach the right audience, generate leads, and maximize your ROI when it matters most.
Analytics & Optimization: Big Human marketing experts monitor metrics, social listening, and algorithm trends in real-time to continuously test, refine, and optimize campaigns — boosting brand awareness, engagement, and conversion rates across the board.
Our Social Media Marketing Process
Big Human isn’t a one-size-fits-all social media marketing agency. We customize our services to each client’s needs. To give you a sense of our approach, here’s a general overview of how we help brands build a high-performing social media presence.
Discovery & Strategy
We start by understanding your business goals, target audience, competitors, and overall marketing objectives. This in-depth research helps us determine which social media channels will deliver the most impact for your brand and informs the development of your custom social media marketing strategy.
Content Planning & Creative Concepts
Our team creates content calendars, creative concepts, and campaign ideas designed to engage your audience and drive results. Depending on your needs, we can provide full-service content creation or guide your in-house team with concepts, coaching, and actionable feedback.
Paid Social & Campaign Execution
When relevant, we develop and manage social media advertising, influencer marketing, and paid campaigns to reach the right audience, increase brand awareness, and drive lead generation. Every campaign is optimized for performance and aligned with your overall social media strategy.
Community Management & Social Listening
We actively monitor your social media accounts, engage with your audience, and track conversations around your brand. The insights from social listening inform strategic adjustments to your content and campaigns, helping us boost your marketing efforts and strengthen connections with your audience.
Analytics & Ongoing Optimization
We don’t stop when a post goes live. Our social media marketing agency continuously tracks metrics and performance data across platforms to test, learn, and refine campaigns in real-time. Our iterative approach ensures that every social media marketing tactic serves your business goals, from boosting awareness and engagement to generating leads and improving conversion rates.
Our Work
Social Media Marketing Services at Big Human
Your social media presence should do more than just exist; it should drive results. Reach out to our marketing team to create custom social media marketing strategies and high-quality content that grow your brand and reach your audience where they are.
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